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Our Story

Who We Are

Lucra One offers credit-based funding solutions and strategic guidance that go beyond traditional financing.

Who We Are

Lucra One is a funding services company that helps individuals and business owners access capital using credit-based solutions. Our team specializes in structuring and guiding funding strategies that go beyond traditional financing. We work directly with clients to help them access capital efficiently, responsibly, and with long-term flexibility in mind.

Thousands of clients, including entrepreneurs, small business owners, brands, and creatives, have used our services to unlock capital and deploy it into business growth, investments, and new opportunities.
2018
Founded
$150M+
Total Capital Secured
5,000+
Business Owners Served
3
Founders, One Mission

The Principals

Meet the founders

Portrait of Trey Toner III, Co-Founder of Lucra One
Trey Toner III
Co-Founder
Business-Funding Strategist

Trey Toner III

Co-Founder of Lucra One

Trey Toner III is a serial entrepreneur and business funding strategist with a proven track record of building high-performing companies through strategic access to capital.

A former Division I football player, Trey’s path shifted dramatically at the age of 18 when a fractured back abruptly ended his athletic career. What initially felt like a devastating setback became the catalyst for a new pursuit—entrepreneurship. Determined to succeed in business, Trey quickly discovered that talent and ambition alone were not enough; access to capital was the true barrier to sustainable growth.

After years of struggling to secure funding, Trey immersed himself in understanding how banking and business funding systems truly work. Once he mastered these systems, everything changed. By leveraging structured business credit and strategic banking relationships, Trey successfully launched and scaled four companies that now generate seven figures in annual cash flow, with two of those businesses reaching eight-figure revenue levels.

Today, Trey lives the lifestyle his discipline and persistence created—traveling extensively, enjoying the rewards of ownership, and operating at a high level within the financial ecosystem. More importantly, he now uses his expertise and banking relationships to help other entrepreneurs access the capital they need to build, launch, and scale their own dream businesses.

Trey’s mission is simple: remove the funding barrier for ambitious founders and empower them to create financial freedom through ownership—just as he did.

Our Principles

What We Stand For

Discipline

The same rigor forged on the field and in the boardroom — applied to every client’s strategy, without shortcuts.

Access

Gatekeepers replaced with a proven, repeatable path to capital — open to any business owner ready to build.

Legacy

Wealth built to outlast a single deal — knowledge and credit systems passed on for generations of ownership.

Ready to write your chapter?

Join the thousands of business owners who have partnered with Lucra One to secure capital and build lasting wealth.